Roadmap 2024: NETGEAR Business

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By ( AVTechnology ) published

John Henkel, Director of Marketing at NETGEAR Business, shares exclusive insight into the company's 2024 roadmap.

John Henkel, Director of Marketing at NETGEAR Business
(Image credit: Future)

AVT Question: Please share insight into your company's roadmap for 2024.

Thought Leader: John Henkel, Director of Marketing at NETGEAR Business

Last year, NETGEAR released the new PR460X professional router and the first wave of a completely new set of network switches, the M4350 series. For 2024, we will continue to target the AV market with products that are easier to use and at a great value.

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Bottom line: more of the same goodness we shared in 2023." —John Henkel, Director of Marketing at NETGEAR Business

We have just released two models of the new M4350 series that support the SMPTE ST 2110 broadcast standard, and this changes the equation. Now instead of a very expensive switch that you have to spend a lot of time configuring, you can get an M4350 switch and have the NETGEAR AV OS set up the switch with a certified profile in seconds. Additionally, our NETGEAR Engage Controller will continue to evolve and offer more and more functionality to anyone setting up an AV network—for a single switch or multiple switches. 

Our focus on making it easier for people to transition to AV over IP will continue with the use of our worldwide team of AV network specialists who can help design your network, choose the right products, and troubleshoot any issues that may arise. Our pro WiFi access points will be growing as well, with exciting new product releases taking advantage of the latest wireless standards. 

Bottom line: more of the same goodness we shared in 2023.

Cindy Davis
Cindy Davis
Brand and content director of AV Technology

Cindy Davis is the brand and content director of AV Technology (AVT). She was a critical member of the AVT team when the title won the “Best Media Brand” laurel in the 2018 SIIA Jesse H. Neal Awards. A storyteller at heart, Davis enjoys facilitating and engaging in deeper conversations about the complex topics shaping the evolving AV/IT industry. She develops and moderates AV/IT roundtables and co-hosts the AV/IT Summit. Davis explores the experiential ethos of the modern workplace and higher ed campus to provide insight into the drivers that will impact decisions. For more than 25 years, she has developed and delivered multiplatform content for AV/IT B2B and consumer B2C publications, associations, and companies. Recently, she has become obsessed with the role of AI in the workplace.