How Curious—3,000-Square-Foot Display Excites at Da Vinci Science Center

An interactive wall at Da Vinci Science Center with Christie projection.
(Image credit: Ideum)

A 58x53 foot—or more than 3,000 square foot—projection surface is wowing visitors at the Da Vinci Science Center's Curiosity Hall in Allentown, PA. Illuminated by Christie M 4K25 RGB pure laser projectors and GS Series 1DLP laser projectors, the interactive experience was led by Ideum, which selected Christie projection to power the hall and led the design and integration of the project.

Da Vinci Science Center recently reopened in a new, 67,000-square-foot  downtown location. It features more than 50 interactive exhibits and programs for learners of all ages. In 2021, the science center approached Ideum with a vision for Curiosity Hall, an immersive and participatory theater planned for its new downtown location. “The intent of the theater is to focus on inspiring the curiosity of da Vinci in the three major fields of his study: art, engineering, and the human body,” explained George Hardebeck, director of media systems, Ideum.

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With the goal of sparking curiosity amongst its guests, Ideum worked with the science center and planning and design-build firm Roto to create a program that would resonate with visitors. “From there, we designed a technical platform and the infrastructure to support not only the projection screen but also the nine Ideum 43-inch Drafting II kiosks that allow the audience to create characters for the immersive worlds. We also designed the network infrastructure to support this technically complex system,” said Hardebeck.

An interactive wall at Da Vinci Science Center with Christie projection.

(Image credit: Ideum)

Ideum illuminated the massive canvas with three Christie 25,300 lumen M 4K25 RGB pure laser projectors with UHD 4K resolution and five 11,850 lumen DWU1100-GS laser projectors with WUXGA resolution. "Guests can create 3D interactive content on Ideum’s kiosks, including Renaissance-inspired self-portraits and modern flying machines, or explore the kinetics of the human body. All areas of study throughout da Vinci's life. Once created, these are launched onto the 3,000 square-foot projection screen and take on a life of their own," explained Hardebeck. With nine kiosks, the Hall can accommodate 216 users per hour.

Creating a seamless image on the massive canvas was no small feat. Selecting and blending projectors with different resolutions required extensive testing. “To prepare as best as possible, we set up a smaller rig on scaffolding in our offices in New Mexico using small format consumer projectors with similar specs (though much less bright!) to test the pipeline thoroughly. We also built in plenty of time with the final projectors once rigged to work out any problems,” said Hardebeck. The installation took four months and included deployment, testing, and time to review media on the system. 

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An interactive wall at Da Vinci Science Center with Christie projection.

(Image credit: Ideum)

Ideum used the M 4K25 RGB projectors to cover three-quarters of the large surface and used the DWU1100-GS projectors to focus on a smaller section of the surface. This allowed Ideum to expand the projection surface from the original 48 feet to 58 feet and have a higher PPI [pixels per inch] at the floor.

“Curiosity Hall is a masterpiece of creativity, technology, and innovation,” said Patrick Ellis, senior territory sales manager, Christie. “Ideum has created yet another stunning interactive display, and we’re thrilled to have helped them in the journey to bring this exhibit to fruition.”

The result has been a hit with the science center and visitors alike. Many visitors remain engaged with the exhibit for the full thirty minutes it takes to cycle through the three programs: Self Portraits, Flying Machines, and Fit Kids.

The AVNetwork staff are storytellers focused on the professional audiovisual and technology industry. Their mission is to keep readers up-to-date on the latest AV/IT industry and product news, emerging trends, and inspiring installations.