"Higher education is saturated with online programs from numerous colleges and universities. So, if a small private non-profit university was interested in expanding its online presence, how would it go about doing it? How would it differentiate itself from the myriad of choices that students wade through when they are interested in returning to school for a degree?"—Source: eCampus News
WHY THIS MATTERS:
When learning happens online, keeping students engaged can be difficult. Since elearning has its own specific considerations, California Baptist University created a new division to boost their online offerings.