AVT Question: Please share insights on emerging trends, best practices for creating high-quality content that engages audiences, and choosing the best tools for production.
Thought Leader: David Missall, Insights Manager for Consultants and Technical Application Engineer Manager at Sennheiser
With the rapid development of user-friendly content creation tools and platforms, it’s easier than ever to produce high-quality content to capture audience imagination, especially as these technologies have become more accessible and affordable. Working for an audio manufacturer and seeing advancements up close, it’s been incredible to witness how the importance of audio has come to the forefront. This is not only a trend in the world of podcasting as an audio-first medium, but, as content in general has exploded over the last five years, we see expectations for quality audio are higher than ever before across so many facets of life, from education to conferencing.
With an abundance of the population on daily video calls for work or taking remote classes, it doesn’t matter how crystal clear a video stream is if the audio is not up to par." —David Missall, Insights Manager for Consultants and Technical Application Engineer Manager at Sennheiser
Audio can no longer be an afterthought, as end users simply will not tolerate poor audio quality, especially with the advancements that have come with AR, XR, and VR in corporate and educational settings. While the visual advancements are obvious with conferencing capabilities like automated person tiling and virtual backgrounds, organizations today must also make sure that their audio technology is as advanced and reliable. With an abundance of the population on daily video calls for work or taking remote classes, it doesn’t matter how crystal clear a video stream is if the audio is not up to par; the ability to connect with the audience is lost. Subpar audio is exhausting, with participants finding themselves frustrated and disengaged by any barrier to effective communication. At Sennheiser, we strive to elevate this experience with pristine audio capture via our patented intelligent beam-forming technology in our unified communication solutions.
