AVT Question: With some trade shows having been canceled or scaled back and limited in-person meetings, it has been a challenge for technology managers to learn about a company's philosophy, vision, and product roadmap for the coming year. Would you share what you can about your 2022 company roadmap? [January 2022]
Thought Leader: Robin Hamerlinck, Senior Vice President, CIO at Shure
From an IT perspective, the pandemic has already provided a trial run for many companies to accommodate hybrid workers. It will continue to be a challenge, but for companies who have invested in the right IT staff and resources, they will be more successful in adapting to supporting this new workplace dynamic. Large IT initiatives and projects, however, will be more challenging. At times in an IT project, progress is more effective when people can meet face to face. My teams are missing whiteboards, group testing, and more—not just within IT, but also with our customers, when building solutions. There are not yet collaboration tools or methods that we have found to be as effective as the traditional war rooms of the past. Many people still like the collaboration and energy that come with with an in-person workshop.
This year, IT leaders should be planning ahead to anticipate the needs of the company and its customers. They also need to listen to their front-line staff to understand what additional resources might be needed as conditions evolve. For example, virtual conferencing will continue to grow as businesses are more remote and travel can be limited. Investing in the right audio technology can be vital to success, because conference room-quality audio is now available at home. IT is now supporting new virtual events such as education and training, supplier summits, diversity and inclusion panels, town halls, large meetings, and teambuilding events. In the past, this would have been more of a facilities activity, but it is now pure IT support. The other interesting note is that new collaboration tools are surfacing daily that will continue to help bridge the gaps today between live needs versus virtual.
AV/IT Company Roadmaps 2022
>> Hall Technologies Roadmap 2022
>> Yamaha Unified Communications Roadmap 2022
More 2022 Roadmaps to come!
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