NEW YORK, NY--This past October, The ESTA Foundation was pleased to announce that Electronic Theatre Controls (ETC) issued a $50,000 Challenge Grant to benefit Behind the Scenes. During the three days at LDI in November many colleagues answered the challenge by buying raffle tickets and holiday cards or playing poker, which helped raise close to $40,000 - just $10,000 shy of ETC's generous challenge.
If as an industry we can come together in three days and answer with $40,000 dollars, then surely by New Year's Eve we can raise the remaining $10,000. During this season of hope we know that our industry will not leave our colleagues in the dark.
Meeting the ETC $50,000 Challenge means that every dollar donated up to $50,000 will be matched by ETC, essentially doubling your donation. The $10,000 we hope to raise this holiday season will mean $20,000 goes to the worthwhile efforts of Behind the Scenes.
Won't you answer this appeal and donate today by going to www.estafoundation.org/bts.htm? Behind the Scenes Holiday Cards are also available for purchase online, with proceeds going to these final days of the ETC Challenge.